All Collections
General Amazon Information
How Perpetua operates with Amazon Advertising, and FAQs specifically related to Amazon
Amazon Daily Budgets
Understanding Perpetua's Campaign Toggle, Status, and Amazon Status Columns
Brand Referral Bonus Program
The Sponsored Ads You Can Optimize in Perpetua by Country and Advertiser Type
Guide to Keyword Match Types: Broad, Phrase, or Exact
Negative Keywords in Perpetua
Can I Use Special Characters On Keywords And Campaign Names?
What Happens When I Make Changes to My Perpetua Campaigns in Amazon?
Red Dot Errors and Ads Not Serving
Why KENP Read and KENP Royalties are estimated metrics
What is ACOR?
The Amazon Flywheel
Editing Sponsored Brand Creatives in Amazon
How To Fully Disconnect Integrator
Attribution Window
PAT Campaigns in Search Results
Why are total sales less than total attributed sales?
Keywords vs. Search Terms
Why can't I see data from today or yesterday in my Perpetua dashboard?
Virtual Bundles
The Campaigns, Ad Groups & Target Limits for Each Ad Unit
Best Practices For Product Detail Pages