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How To Use Perpetua's Features
Tutorials and step-by-step instructions on how to use Perpetua's features
What Factors Should I Consider Before Making Changes to a Goal?
How to change the target ACoS and budget
Adding Keyword and ASIN Targets
How to apply placement multipliers
Pausing Targets
Filter your targets and search term tables
Category Target Refinements
Broad Match Modifiers
Pausing campaigns
How Do I Switch From a Universal Goal Structure to Brand-Based or Advanced?
How to Remove a Negative Match
How to Negative Match
What is the campaign breakdown tool?
How to export CSV reports from your Perpetua account
Limiting Budget Allocation
Monthly Budget Tracker
How Do I Get My Goal to Spend More?
Sponsored Display vCPM Metrics in Your Account Overview
The Traffic Reporting Tool
What do the % increase and % decrease on metrics mean?
Executive Dashboard
Multi-Account Executive Dashboard
Brand Metrics
Account-Level Segments
New metrics in Total Sales tab
Data Discrepancies
Sales Analytics for Vendors
How to customize the metrics displayed on your Perpetua graphs
How to customize the reporting columns within your Perpetua tables