All Collections
Perpetua Starter Pack
Account Connection
[Sellers] How Do I Connect My Amazon Account?
[Sellers] How Do I Connect My Amazon Account?

An instruction manual showing you how to connect an Amazon account to Perpetua for Sellers.

Gloria Steiner avatar
Written by Gloria Steiner
Updated over a week ago

Quick Links:



Before Connecting an Account

When you connect your Amazon account to Perpetua, you need to connect to one or more APIs, including the Amazon Advertising API (AAA) and Selling Partner API (SP-API).

Before you begin, you must meet 2 requirements:

  • You have advertised on this account before

    • If not, create a campaign from Amazon to activate advertising, and come back in 24h

  • The Amazon login that you will use to connect the AAA has admin permissions on the Campaign Manager

    • If not, the account owner will need to grant you View and Edit permissions by following these instructions

🚨Note: If you are an agency user connecting your client's Seller account to Perpetua, then the primary account owner must give your Amazon user account all the required permissions so that you are authorized to grant Perpetua access to the SP-API. 🚨

Click here for instructions. The user account that connects the AAA must have advertising permissions on Seller Central to also connect the SP-API.

Once you have met the requirements, here are two ways you can get started.



Getting Started for New Customers

  1. Visit perpetua.io and click the Get Started button on the top right corner.


2. Confirm your Email address.

3. Verify your email address by clicking on Open Email Client.

🚨Note: If you haven't received the user invitation email, please try to check your Spam folder or go through the Forgot Password flow. 🚨

4. Once you've verified your email address, you will be prompted to create your Perpetua Organization.

5. Create your Perpetua Organization.

6. You should be directed to Perpetua's platform. If not, log into perpetua.io and click on your account name (where 001 ACME shows up on the screenshot below), and then Add Account.

7. You are going to be asked to select the Organization.


8. Choose the account type.

9. Name the account (typically, users will name the account name as their brand name) and click Next.

10. Click on Connect Amazon Advertising. You will be taken to Amazon's login page. Once you log in successfully, you will be taken back to Perpetua.

🚨Note: If you are an agency user connecting your client's Seller account to Perpetua, then the primary account owner must give your Amazon user account all the required permissions so that you are authorized to grant Perpetua access to the SP-API. Click here for instructions. The user account that connects the AAA in the previous step must have advertising permissions on Seller Central to also connect the SP-API.🚨

11. Select the merchant and the marketplace.

12. Check the box on the bottom and click Confirm to give Perpetua access to SP API.

13. Once you authorize access, you will be taken back to the Perpetua app, and see that the Selling Partner has been connected. Click Next.


14. Finally, you will see this screen which means that the account is successfully syncing. All you need to do now is wait .🥳🚀

🚨Note: The syncing process will take up to 48 hours. If the connection is not complete after 48 hours, please reach out to us via in-app chat support or contact your Data Strategist!🚨


Getting Started for Existing Users

1. Log into perpetua.io and click on your account name (where 001 ACME shows up on the screenshot below), and then Add Account.

2. You are going to be asked to select the Organization.


3. Choose the account type.

4. Name the account (typically, users will name the account name as their brand name) and click Next.

5. Click on Connect Amazon Advertising. You will be taken to Amazon's login page. Once you log in successfully, you will be taken back to Perpetua.

🚨Note: If you are an agency user connecting your client's Seller account to Perpetua, then the primary account owner must give your Amazon user account all the required permissions so that you are authorized to grant Perpetua access to the SP-API. Click here for instructions. The user account that connects the AAA in the previous step must have advertising permissions on Seller Central to also connect the SP-API.

6. Select the merchant and the marketplace.

7. Check the box on the bottom and click Confirm to give Perpetua access to SP API.

8. Once you authorize access, you will be taken back to the Perpetua app and see that the Selling Partner has been connected. Click Next.


9. Finally, you will see this screen which means that the account is successfully syncing. All you need to do now is wait 🥳🚀

The syncing process will take up to 48 hours. If the connection is not complete after 48 hours, please reach out to us via in-app chat support or contact your Data Strategist!

If you're having trouble connecting your account or get any error messages during any of these steps, please refer to our article here on how to troubleshoot these errors.

For Vendors, refer to the article here.


Article last updated December 2023. If you find this information to be out of date, please contact hello@perpetua.io.

Did this answer your question?