Efficiency | Perpetua Help Center

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All CollectionsCommerce Compass: Amazon PPC Strategies

Efficiency

Efficiency

I Noticed Some Campaigns Within a Goal are not Efficient, and How Do I Shift My Ad Spend Away From These Inefficient Campaigns?

How Do I Lower ACoS and Reduce Wasted Ad Spend?

What Metrics Should I Be Looking at When Trying to Achieve a Better ACoS and Reduce CPC?