Perpetua Labs

Step-by-step guideline on how to create and launch a new Sponsored Products goal for Walmart in Perpetua.

How to Launch a Walmart Sponsored Products Goal

A deep dive into Walmart goal structures and targeting types.

Walmart Goal Structure / Targeting types

Explaining what variant items are on Walmart and best practices when advertising them

Variant Bidding Best Practices on Walmart

What keywords should I be adding to my Walmart goals during and after launch?

What Keywords Should I Add to My Walmart Goals?

Mitchell Bergin

Walmart Sponsored Products Goal Launch 

Perpetua Ad School

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