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Introduction
With the integration of fresh advertising initiatives from Niches, you can now streamline numerous tasks, eliminating the need for extensive manual editing. This article will guide you systematically, enabling you to perform the following actions directly from the Prism Sales Opportunity Niches dashboard:
Incorporate keywords into new goals
Add keywords to existing goals
Boost individual or multiple keywords
and Bulk remove products from Niches.
Let's get started.
Create New Goals From Niches
Access to the Sales Opportunity Tab
Click on a Niche:
Hover over the 3 dots on the right-hand side of the search term**,** click on it, and the available edits will show up. Select “Create New Goal” among the options.
🚨 Note 🚨
If the search terms are NOT advertised we hide the option “Manage SP Goal”.
If you wish to add multiple search terms at once to create a new goal, tick off the box on the left side of each term in the list. Click the “+” icon on the right to create a new goal with the selected terms.
Click on the purple “Create New Goal” button to initiate the goal-creation workflow.
Clicking on “Create New Goal” will open the Perpetua Goal creation flow with prefilled information according to the previous one you selected from the Niches.
Goal Creation Workflow
1️⃣ Goal Format:
A Custom goal format is the type of goal pre-selected and available.
2️⃣ Select Products to Advertise:
The products you own in the Niche will be pre-selected.
3️⃣Keyword Targeting
The Search Terms you selected in the Niches will be pre-entered, but you can enter more. Click on “Add Targets” to add keywords to the goal.
4️⃣ EnterTargeting type, Target ACOS and Daily Budget
5️⃣ Enter your “Goal Name” and click “Launch Goal”
Successful message
The following message will pop up on the top-right corner of your Perpetua interface. Please wait to see your edits reflected correctly:
Add Keywords To an Existing Goal From Niches
Access to the Sales Opportunity Tab
Click on a Niche.
Hover over the 3 dots on the right-hand side for the terms you wish to add to an existing goal. By clicking on the dots the available options will show up.
🚨 Note 🚨
If the search terms are NOT advertised we hide the option “Manage SP Goal”.
If you wish to add multiple search terms at once to an existing goal, tick off the boxes on the left side of each term in the list. Click the ⚡icon on the right to add these keywords to an existing goal.
The pre-selected terms will be displayed in the next flow, where you can select the Match Type, and add new keywords. Click on “Add Keywords Targets”.
Click “Next”
Select Your Goal/s:
Here you can select one or multiple goals. When done, click on ”Add Keywords” to add them to the selected goal/s.
🚨Note🚨
If you select/add keywords that are already part of the goal/s, you will be shown an alert instructing you that the targets will remain unchanged to prevent conflicts.
Successful Message The following message will pop up on the top-right corner of your Perpetua interface. Please wait to see your edits reflected correctly.
Add Product Targets to New or Existing Goals
Access to the Sales Opportunity Tab
Click on a Niche
Click on the "Manage Niche” option on the top-right corner of the dashboard:
Choose the products you want to add as a target by checking the boxes next to them (1). Then, move your mouse to the right side of the ASIN/s to reveal the three dots. Click on them (2) to access a drop-down menu, where you can select actions like "Create New Goal with Target," "Add to Existing Goal as Target," or "Exclude." (Learn more about excluding products from a niche here.)
The products you selected will be added as targets, and your products within this niche will be pre-selected for advertising. On the next page, you can configure and adjust the settings for your new goal.
Click on the "Create New Goal" or purple button, and create your Custom Goal Product Targeting (Learn more about the creation flow here).
When adding PAT targets to existing goals, you will be prompted with the following flows: first, you'll be asked to add product targets (1), and then you'll select the goal to which you want to add them (2).
1.
2.
Create a Keyword Boost From Niches
Access to the Sales Opportunity Tab
Click on a Niche
Click on the 3 dots on the right-hand side for the term/s you wish to create a Keyword Boost for. The following options will show up. Select “Boost Keyword”.
If you wish to add multiple search terms at once to a Keyword Boost, tick off the boxes on the left side of each term in the list. Click the ⏫ icon on the right to add these keywords to launch the Keyword Boost.
The pre-selected terms will be displayed in the next flow, where you can select the Match Type, and add new keywords. Add Keywords Targets and click “Next”.
Select your Goals and click “Next”
Set up your Keyword Boost Enter the settings to set up your Keywords Boost and click “Boost Keywords”.
🚨Note 🚨
The “Optimization Objective” field will be disabled if you select more than one keyword. This is related to the enablement of the Maximize Top-of Search Optimizer. Please find out more here.
Successful Message The following message will pop up on the top-right corner of your Perpetua interface. Please wait to see your edits being reflected correctly.
🚨Note 🚨
Wish to know more about Keyword Boost? Please find out more insights from this other Help Centre article here.
Bulk Add/Remove/ Restore Products From Niches
1️⃣Add ASINs Access to the Sales Opportunity Tab
Access a Niche by clicking on it. Click on the “Manage Niche” option on the top-right corner of the dashboard:
Click on the “Add ASINs” button.
Add your ASIN/s by entering them in the pop-up window. Separate your ASINs with a new line.
🚨Note 🚨
Messages like “Invalid” or “Not found on Prism catalogue” may show up. Review the errors before clicking on the “Add ASINs” purple button.
Successful Message The following message will appear to inform you about the successful edit.
2️⃣Remove ASINs
Access to the Sales Opportunity Tab
Access a Niche by clicking on it. Click on the “Manage Niche” option on the top-right corner of the dashboard:
By hovering over the right side of the ASINs overview dashboard. An “Exclude” option will pop up Click on it to remove the ASIN.
Successful Message The following message will appear to inform you about the successful edit.
3️⃣Restore ASINs
Navigate to the bottom of the “Products in this niche” dashboard to view the “Excluded products from this niche” section. Click on the ASIN you wish to restore to add it back to the niche. The ASIN will be added back to the products in the niche.
Article last updated March 2024. If you find this information to be out of date, please contact hello@perpetua.io