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Why KENP Read and KENP Royalties are estimated metrics
Why KENP Read and KENP Royalties are estimated metrics

KENP metrics only reflect estimated pages read and royalties that are attributed to an ad campaign for your book.

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Written by Claire Lee
Updated over 3 years ago

To start off, what are KENP Read and KENP Royalties?

For KDP authors and publishers enrolled in Kindle Unlimited, you will be able to graph and add the following metrics:

  • KENP Read (Kindle edition normalized pages read) = The estimated number of pages read by Kindle Unlimited customers attributed to your ads. This is based on the Kindle Edition Normalized Page Count (KENPC). Pages read are reported on the date of reading. Pages read from offline devices can take 1 week to be reported.

  • Estimated KENP Royalties = The estimated royalties from pages read attributed to your ads. This is calculated by multiplying KENP read by the KENP rate at the time the pages were read. If the KDP Select Global Fund amount hasn't been announced for the month, the previous month's KENP rate is used to estimate royalties. Pages read from offline devices can take 1 week to be reported.



Why are KENP read and KENP royalties estimated metrics?

Why is KENP Read an estimated metric?

  • Amazon tracks the clicks associated with your advertised books and attributes them to the reading events for the same titles up to 14 days after customers click the ad.

  • The estimated number of pages read attributed to your campaign is reported to the specific date when readers actually read the pages. If the reading devices are offline when the reading events occur, the system will update the KENP Read metric for a certain date when the devices are online. You may see slight updates on the metric for certain dates as devices send reading events.

Why is Estimated KENP Royalties an estimated metric?

  • If the KENP rate of the day isn’t yet published, the latest published rate is used to estimate the royalties.

  • The KENP rate changes every month, so your actual royalties when the fund is announced may differ from the estimation.





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