If you want to delete a Sponsored Products goal, click here.
From the goal list
You can delete the goal from the goal list by hovering the 3 dots button on the right side of the Goal list, and clicking Delete.
From the goal deep-dive view
There are two different flows to follow depending on the type of Sponsored Brands campaign you are looking to delete.
For campaigns created after October 2022
(ie. have the ability to add multiple Ad Groups):
You can delete your goal by clicking into it, clicking on the three dots icon and pressing Delete Goal.
For campaigns created prior to October 2022:
You can delete your goal by clicking into it, clicking on the status and pressing Delete Goal from the dropdown list.