If you want to delete a goal entirely, there are two ways to do it.
From the goal list
You can delete the goal from the goal list by hovering over to find the 🔽 button and by clicking Remove.
From the goal deep-dive view
You can also delete your goal by clicking into it and finding the 🔽 button next to Optimized on your configuration panel, then clicking Remove.
Note: If your Sponsored Products goal is only advertising one ASIN, deleting the ASIN will also delete the goal in Perpetua.
Article last updated December 2022. If you find this information to be out of date, please contact firstname.lastname@example.org.