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What Happens to My Old Campaigns When I Go Live With Perpetua?
What Happens to My Old Campaigns When I Go Live With Perpetua?

Once I move to Perpetua, do I need to turn off old amazon campaigns?

Linda Wan avatar
Written by Linda Wan
Updated over a week ago

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What Happens to My Old ASINs and Old Campaigns

Perpetua is all about making it easy for you to optimize your campaigns and it goes without saying that it's just as simple to switch over to us. Once you set up your account and launch a goal with Perpetua, the ASINs you've added to your Perpetua goals will be paused in their respective campaigns in the Ad Console after 48 hours.
Keep in mind, that the full campaign that the ASIN is in will not stop spending, but only the ads on the one individual ASIN.

🚨Note: If there is only 1 advertised ASIN in the old campaign, the entire campaign is effectively paused.🚨

We've created this 48-hour window to ensure there is a seamless transition between your campaigns and our campaigns without a drop in spend. So, after 49 hours 100% of the spend on these ASINs will be optimized via Perpetua, your campaigns will no longer be spending and you won't need to touch them at all. 

At first glance, it might appear like your old Amazon campaigns are still running, but by diving deeper it will confirm that it has been paused. You can double-check this on Seller Central. On Seller Central, click through to the older campaigns and onto their individual product level following the steps below. Once there you will see that all spending for those campaigns has been paused.

If you absolutely do not want your old campaigns to be paused, send us a message on chat support about SP Campaign Takeover.

How to Check the Status of Your Old Campaigns

You can check that your old campaigns have been paused by Perpetua by following these steps:

1. Search for the ASIN on the ad console and click on the campaign:

2. Click on the Products from the Ad group overview:

3. Check the status of the product, it should be turned off:

Article last updated September 2023. If you find this information to be out of date, please contact

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