Note: This feature is currently only available for Amazon accounts in the US upon request. To gain access, please reach out to your Data Strategist or our Support team for more information.

Editing Target ROAS and Daily Budget

  1. In the Goals tab, find your desired goal and corresponding placement in the table and click into it.

  2. On the following page, make any changes in the Configurations box on the right.

    1. To pause a goal, change the status in first dropdown from Enabled to Paused.

    2. Change the goal name by entering a new value Goal Name field.

    3. Edit the target ROAS and daily budget by entering new values in their respective fields.

  3. To save any changes you've made, click the update goal button.

Reviewing Performance Metrics

You can view aggregated performance metrics across all of your External Search goals using the pie charts in the Ad Performance section on the main page. Metric selections can be changed by clicking directly on them and selecting another one from the dropdown. The data that populates will be broken down by placement with each one shown in a different color (refer to the legend below the chart).

If you'd like to view data for a specific goal and placement, click into a goal from the table like we showed above. You'll then see a graph on the following page where you can view detailed performance metrics.

  • To select or deselect metrics, click directly on them.

  • To remove a metric, click the X button. To add a new metric, press Add Metric and select another one from the pop-up that appears.

  • To change the date range for your data, indicate a new period using the date picker at the top right.

Article last updated November 2022. If you find this information to be out of date, please contact

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