Reporting

What is the campaign breakdown tool?

Viewing performance data for Amazon campaigns on the Perpetua dashboard

Written by Alice Jin
Updated over a week ago

How to customize the metrics displayed on your Perpetua graphs

How to add or remove metrics from your Perpetua graphs.

Written by Claire Lee
Updated over a week ago

How to customize the reporting columns within your Perpetua tables

How to add or remove metrics from your Perpetua tables.

Written by Claire Lee
Updated over a week ago

What do the % increase and % decrease on metrics mean?

Breaking down what the amber and green percentage increases/decreases represent on your dashboard

Written by Alice Jin
Updated over a week ago

Why KENP Read and KENP Royalties are estimated metrics

KENP metrics only reflect estimated pages read and royalties that are attributed to an ad campaign for your book.

Written by Claire Lee
Updated over a week ago

What is ACOR?

What is Advertising Cost of Royalties and why does it matter?

Written by Claire Lee
Updated over a week ago

Amazon Brand Analytics Metrics

What is Search Frequency Rank, Click Share, Conversion Share, and ASIN Click Rank and how do I view these in Perpetua?

Written by Claire Lee
Updated over a week ago

Search Term Tracking: FAQs

What is Search Term Tracking, how does it work, and why is this important to me?

Written by Michelle Meleskie
Updated over a week ago

New metrics in Total Sales tab

New metrics in the Total Sales tab and how to view them on your Perpetua dashboard.

Written by Claire Lee
Updated over a week ago

New-to-brand metrics

What are New-to-brand metrics and how do I view them on my Perpetua dashboard?

Written by Claire Lee
Updated over a week ago

Attribution Window

How long does a customer have to make a purchase after clicking on an ad for it to be attributed to that click?

Written by Michelle Meleskie
Updated over a week ago

Why goal view metrics do not match segment level metrics for sponsored products goals

Comparing goal data to segment data for SP goals

Written by Alice Jin
Updated over a week ago

How does the sales analytics feature work for Vendors?

Easy steps for Vendors to us the Sales Analytics feature

Written by Kevin Michael
Updated over a week ago

Why are organic sales zero or negative?

Explaining how Perpetua calculates organic sales

Written by Kevin Michael
Updated over a week ago

Why can't I see data from today or yesterday in my Perpetua dashboard?

Explaining the two day delay in fetching data from Amazon

Written by Claire Lee
Updated over a week ago

Why do I only see the last 3 months of advertising data in Perpetua?

If you are a new customer and switch to the 24 week or 1 year view, the ad spend numbers might be lower than expected. Find out why.

Written by Joe Rideout
Updated over a week ago

Perpetua-managed Toggle

What does the slider with the Perpetua logo on it do?

Written by Joe Rideout
Updated over a week ago

Perpetua’s DSP Service and Naming Conventions

How Do I Navigate Line Item Reporting in Perpetua?

Written by Alec Tulett
Updated over a week ago