Our Sponsored Display tab acts as a home for all your Sponsored Display goals, where you can see a more specific overview of these goals and easily manage them as well.

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How do I change the Target ACoS or Daily Budget for my Sponsored Display goal?

There are two ways to change the Target ACoS or Daily Budget of a Sponsored Display goal:

Goals List

  1. Click on the "Sponsored Display" tab in the left-hand panel.
  2. In the Goals list, scroll down to the goal you want to edit.
  3. Hover over the Target ACoS or Budget of the goal and click the edit icon that appears on the right side.

4. Input the new value and hit "Confirm".

Configurations Panel

  1. Follow steps 1 and 2 from the Goals List method.
  2. Click into the goal you wish to edit.
  3. Navigate to the "Configurations" panel on the right-hand side. Input the new values in the corresponding boxes and then hit "Update Goal".

How do I pause my Sponsored Display campaigns?

There are two ways to go about pausing your Sponsored Display campaigns:

Goals List

  1. Click on the "Sponsored Display" tab in the left-hand panel.
  2. In the Goals list, scroll down to the goal you want to edit.
  3. Click the 3 grey dots on the right-hand side of the goal, and in the drop-down menu, select "Pause".

Note: This will pause all segments (Product Targeting and Retargeting) in the Sponsored Display goal.

Configurations Panel

  1. Follow steps 1 and 2 from the Goals List method.
  2. Click into the goal you wish to edit.
  3. Navigate to the "Configurations" panel on the right-hand side. Use the toggles in the top right corner of the segments to them turn on/off. Here, instead of pausing the whole goal, you can choose to pause only one segment within the goal.

Sponsored Display Activity Events

If you'd like to see any past changes that have been made to a specific Sponsored Display goal or when it was launched, you can easily view these activities through the "Activity" button.

  1. Click on the "Sponsored Display" tab in the left-hand panel.
  2. In the Goals list, scroll down to the goal you wish to see activity events for.
  3. Click the 3 grey dots on the right-hand side of the goal, and in the drop-down menu, select "Activity".

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